Structure Creation Consulting

About Us

Structure Creation Consulting is a specialized advisory firm helping creators, athletes, brands, and media companies in the fitness, health, and wellness industries maximize revenue potential and build scalable, high-performing businesses. While renowned for deep expertise in YouTube monetization and audience growth, the firm’s capabilities extend far beyond the platform, including influencer marketing, brand positioning, marketing strategy, and consumer insights to drive sustainable success.

Why You Should Work With Us

With nearly seven years building creator monetization at YouTube, David brings a rare, insider-level understanding of what separates top-earning channels from the rest. Few people understand the platform’s monetization ecosystem as comprehensively, from unlocking the full potential of memberships and paid digital goods to applying best practices and emerging features for sustainable growth.

In addition, we work closely with a roster of 40-plus creators in the health and fitness space, giving us real-time insight into what is working across audiences, formats, and revenue models.

How You Can Work With Us

We work with fitness and wellbeing businesses through a focused set of strategic services designed to support growth, visibility, and revenue. Our offerings include:

Influencer Marketing
We connect gyms and fitness studios with high-quality creators in the health and fitness space to drive awareness, credibility, and customer acquisition.

Content Strategy
We conduct content market fit exercises to help companies identify the right audiences, platforms, and formats, and to build a content strategy that supports business goals.

YouTube as a Marketing Channel
We help companies understand how to more effectively use YouTube as a marketing channel, from positioning and programming to long term audience and brand building.

BFS MEMBERS – please CLICK HERE to receive more information for your Preferred BFS Member Pricing.

Not a BFS Member? No worries, CLICK HERE to let us know that you are interested in Structure Creation Consulting, and someone from the BFS team will reach out to tell you more about becoming a BFS Member!

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